20 easy ideas to promote your big event on social media

The secret to getting a good response on social media is understanding your followers. People don’t follow you on Facebook / Twitter / Instagram to see another copy of your standard advertising, they follow because they want to see behind the scenes and be...

Is your website embarrassing?

Five things you can check in five minutes… It’s August. Summer is almost over, school will start soon, and many businesses are getting ready for their busy season. It’s also a good time to review your website and social media. Many of your customers and new...

Principles of Effective Communications #1: Guests come first

Principles of Effective Communications For Churches and Non-Profits Principle #1:  Guests come first One of the challenges in communications for churches and non-profits is that we do a tremendous number of recurring events, most of which are attended by the same...

Elements of Modern Website Design

As the internet has matured and become a mainstream business tool, so have modern web design standards. Today’s websites are designed to be user-focused, and equally usable on any device – desktop, tablet, or cell phone. These objectives have made web...