Optimizing your website to attract new [customers | members | donors]

At Main Street our customers generally fall into two major groups: churches/non-profits, and small businesses. Depending on the client, the main purpose of the website will usually be to attract new customers (small business), new members (churches), or new donors...

Photo booths give a quick, easy social media buzz

Looking for a quick, easy (and inexpensive) way to generate some social media buzz? Try a Photo Booth at your next event. With a simple backdrop and a few inexpensive props you will have a free benefit for your attendees and a painless way to get your fans to share...

Google Chrome browser to start flagging non-SSL websites in July

Starting with the July update, Google’s Chrome browser will start showing “Not secure” beside the address bar on all websites not using HTTPS connections (SSL encryption). Google has been slowly pressuring developers to create more secure websites...

What is the primary purpose of your business website?

Every business needs a strong website. There are several reasons: your website is the digital anchor for all your marketing efforts, your website is the online resource library that receives all your “For more information” references, but most importantly, your...

Five steps to better student ministry communications

By Blake Davis The number one need in any church is communication. We need to communicate the Gospel to the lost, spiritual depth to the saved, and how we as a church body are pursuing those goals together. In response, the number one complaint about the church is a...

Latest technology trends of US teenagers

Pew internet released their latest study on Teens, Social Media, and Technology on May 31, 2018. Here are three trends we see in their results: 1. Social media platforms are changing. Facebook is no longer the de facto social media platform for teens. YouTube,...

What is the primary purpose of your church website?

Every church needs a strong website. There are several reasons: your website is the digital anchor for all your online promotion, your website is the online resource library that receives all your “click here for more information” links, but most...

Five easy ways to improve your website’s search engine ranking

1. Put your keywords on your site It’s amazing how many businesses complain their site isn’t listed under their preferred keywords, when those keywords aren’t even on the site’s homepage. If you want to be listed as the top plumber in...

Coming in 2016: Mobile apps integrated with your WordPress website

It’s taken a while for the technology to stablize, but we now have a solution for developing mobile apps for Apple iPhones and Android phones that integrate with your existing WordPress website. You don’t have to maintain separate content on your app and...

Year End Updates

We are rapidly coming to the end of 2015 and it’s important to verify your website and plugins are up-to-date. This has been a particularly vicious year for hackers exploiting old, outdated versions of WordPress and plugins to put malicious programs on...

What’s the big deal about responsive web design?

Responsive is the new buzzword in web design. All the new sites we build are responsive, many of our past customers are coming back to have their sites redesigned to be responsive. So what’s the big deal? The term responsive means the site template automatically...

20 easy ideas to promote your big event on social media

The secret to getting a good response on social media is understanding your followers. People don’t follow you on Facebook / Twitter / Instagram to see another copy of your standard advertising, they follow because they want to see behind the scenes and be...

Three reasons why mobile-friendly websites generate better results

One of the big trends in our business these last few years has been converting existing websites to “responsive” designs to make them more usable from mobile devices. These mobile-friendly websites are generating better results than traditional designs....

Is your website embarrassing?

Five things you can check in five minutes… It’s August. Summer is almost over, school will start soon, and many businesses are getting ready for their busy season. It’s also a good time to review your website and social media. Many of your customers and new...

Principles of Effective Communications #1: Guests come first

Principles of Effective Communications For Churches and Non-Profits Principle #1:  Guests come first One of the challenges in communications for churches and non-profits is that we do a tremendous number of recurring events, most of which are attended by the same...

Elements of Modern Website Design

As the internet has matured and become a mainstream business tool, so have modern web design standards. Today’s websites are designed to be user-focused, and equally usable on any device – desktop, tablet, or cell phone. These objectives have made web...

Divi 2.4: The Pros & Cons

Elegant Themes has been a game changer in the industry for many years. Not only do they offer a very inexpensive entry point to access a wide variety of themes, they also have pushed the envelope in traditional theme options and content customization. They started...

Important Update: WordPress 4.2.2

It’s been a busy couple of months in the web development and hosting business. Several new exploits have been discovered and hackers have been ravishing websites all over the world. WordPress has released several updates in the last few weeks as they rapidly...

Is Google penalizing your ranking for not being mobile-friendly?

Starting yesterday (4/21/15), Google will take your site’s “mobile-friendliness” into account when providing search results to mobile devices. This means your site may rank lower on Google searches from cell phones and tablets if they don’t...